What We Do

Industrial Market

Brani is a leading distribution company for Industrial Market in Indonesia. Our existing customers consist of key accounts from Automotive and Consumer Electronics to Power Plants and Chemical Coatings markets.  We also serve small to medium accounts in general industry market.

Commercial Market

We also cover Commercial Market accounts such as Hospital, Hotel, and Restaurant Chains with our building maintenance products.  Our product range includes Building & Security Films to Cleaning Materials.  We are also in the business of advertising and promotion to help our customers with their promotional needs.

Retail Market

We participate in Retail Market by supplying to chain stores, individual stores as well as dealers.  Our products for this market include motorcycle tires, automotive spare parts, car care products, personal safety products, all the way to consumer goods.  Our coverage for this market includes major cities throughout Indonesia.

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What else we do?

e-Commerce

Our e-Commerce reaches divers and remote customers throughout Indonesia.  We develop self-hosted brand webstore, and shop-in-shop in all B2B and B2C e-platforms for each and every brand that we carry.

e-Marketing

We create content of each product, and develop a year-long marketing plan for each brand.  Our traffic generating activities build brand organically with google suggestion.

 

 

 

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Leadership

Facts

Brand Principal
10
SKU
10000
Customers
1250000
Experience in Years
8

What our principals say

Experienced, Trustworthy, and Solution Oriented.

Brani greatly helps us in developing our online business.  They see us not as a client, but as a partner. From A to Z, bCommerce.id has helped us to promote our products, build a reporting system, and develop a new concept / strategy to achieve our goals. Together, we innovate and develop Bosch Automotive Aftermarket online business in Indonesia.

Brani – The Best Business Partner in Online Business.

 

Cahyo Sugiharto Loyalty Program & Online Channel Marketing Specialist - Bosch Automotive Aftermarket

Our Principals

At a glance

The company was established in August 2010, headquartered in Jababeka Industrial Estate in Bekasi. Currently we have 170 employees to support our growing business. 50 employees as business frontliners, and 120 in various support functions. We represent several brands in Indonesia as authorized distributor. These brands include : 3M, Michelin, Bosch, Osram, Monroe, Meguiar’s, and several others. We serve 4 different markets : Industrial, Commercial, Retail, and eCommerce. Our products ranging from Automotive tires and spare parts, both for 2-wheels and 4-wheels, Industrial MRO products, Personal Safety products, Liquid Filtration and Water Treatment products, Building & Facility Maintenance products, all the way to Consumer products. Currently we have 7 facilities and warehouses, 3 in Jabodetabek area, and 4 in major cities throughout the Java island.

Market Coverage

Industrial Market
90%
Commercial Market
82%
Retail Market
87%
E-Commerce
85%

The Team

The team is grouped into 7 :

  • Industrial Market team
  • Commercial Market team
  • Retail Market team
  • e-Commerce team
  • Business Support team
  • Logistics & Production team

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About Us

 

Brani is a distribution company for several brands in various industrial, commercial and retail markets. in addition, Brani is also involved in eCommerce.  Some of the global brands that we represent include 3M, Michelin, Bosch, Osram, Monroe, Meguiar’s, and several others.

The company was established in August 2010, based in Jababeka Industrial Estate in Bekasi. Currently we have 170 employees to support our growing business. 50 of which are business frontliners, and 120 employees are in various support functions. Our existing customers consist of key accounts, as well as small to medium accounts in different markets throughout Indonesia. Some of our existing key accounts include companies in the following markets : Automotive OEM, Consumer Electronics, Power Plants, Paper & Printing, Food & Beverages, and Chemical & Coatings. We serve small to medium accounts in Auto Body Repairs, Metal Fabrication, Woodworking, and Plastic Industry. We also cover commercial market accounts such as Hospitals and HORECA markets. In retail industry, we deliver products to chain stores within Java island. Lastly, our eCommerce business reach new and remote customers throughout Indonesia. Our products ranging from Automotive related products, Tapes & Adhesives, Safety products, Liquid Filtration, Building Maintenance products, to General Lighting.

We employ Technical Sales people to help our customers improve in their processes, and trained Customer Service Staffs to make sure that all of our customers are satisfied with our service.

Principal Webstore